PPC
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Although Google has put in place sophisticated detection systems for invalid clicks in paid search, it’s still critical to understand what they are and the precautions you can take to filter out these clicks before they show up in your data. Invalid clicks in Google ads are illegitimate, unintentional clicks that result from malicious software. …

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AdWords consultants know that the world of online advertising is never constant — it is not set in stone. You cannot expect ad auctions, competing advertisers, AdWords budget coverage, and even web queries to remain the same regardless of the efforts exerted by your chosen AdWords team. To keep up with these inevitable changes, Google …

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So you’re done with the tedious research work for your PPC campaign or PPC Ads. By now, you may already have your campaign specifics put together by an Adwords consultant. Does the hard work end there? No, it doesn’t! In fact, you’re just starting. With gruesome keyword research, budget, target market, Adwords CTR and other …

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The question everyone wants to know is what are Adwords consultant fees? Adwords consultant fees vary wildly. The most popular way for an Adwords consultant, as opposed to an Adwords agent, to charge for consultation is a fixed hourly rate. This type of Adwords consultant is very simple and straightforward. It is decided how many …