If you are looking for a way to generate traffic to your website, paid advertising is worth your consideration. There are numerous paid advertising methods and the most effective are the ones offered through online services. While SEO and website content is important, these strategies don’t generate nearly the same traffic as online ads. Ad …
Month: October 2014
What is AdWords? AdWords is Google’s advertising platform that lets businesses reach new customers by providing users with your information when they search for related terms. This means that your ad is displayed to people who are already looking for similar products or services to what you offer, giving you the power to target your …
Using Google’s online advertising medium AdWords as a marketing tool to increase sales requires a bit of strategy. Why terms such as Ad Rank and Quality Score are important to your online campaign are good to understand in this highly competitive marketplace. Google AdWords if used effectively will yield the desired results. Where You Stand …